MasterCard to help Smart Cities with innovative payments solution

September 11, 2016

MasterCard – one of the leading payment gateways of the world – is keen to partner with the government for its smart city vision by developing innovative solutions in the payments space. The global payments solution major has developed several technologies which offer customers simple and secured payments solutions. For example Masterpass, which with any bank wallet app makes life easier for the consumers, allows them to use their mobile banking app and purchase items at physical stores using a merchant specific code.

Similarly, it has introduced Mastercab – an in-app checkout service to book and pay for cabs, enabled by Masterpass.

Another interesting offering is “Selfie Pay” – a unique mobile payment verification service from MasterCard that aims to simplify the online shopping experience for consumers. All consumers need to do is use the phone camera to click a selfie as part of a two-step authentication process when shopping on the mobile. “As a global payments technology company, MasterCard has been enabling cities to become livable, sustainable and more inclusive. MasterCard is keen to partner with the Indian government for the Smart Cities vision. We can develop innovative solutions that make the lives of people and businesses easier – and that help India further strengthen its competitive position in the world economy,” said Mr. Porush Singh, Country Corporate Officer, India & Division President, South Asia, MasterCard.

MasterCard has tied up with the Skoch Group, a think tank dealing with socio-economic issues. At a recent summit which focused on ‘Smart India, Shrestha Bharat – From Promises to Delivery’, held at Hyderabad, some of the products of MasterCard were showcased to visitors.